Sport Luxury
Original price $525.00. Launched on 5/22/2025
Sport Luxury
Robust wear meets refined styling in the new Sport Luxury Integrated timepiece. On the wrist, the silver-tone stainless steel case measures 40mm, with the case directly integrating into the tapering H-link bracelet for a sporty and modern look. A stylized crown alongside a unique bezel design adds to the watch's distinct charm, while brushed and polished finishing techniques applied throughout further elevate the look. On the textured black dial, applied hour markers offer understated timekeeping, while a 3 o'clock date window provides daily utility. Featuring our Eco-Drive technology – sustainably powered by light, any light. Never needs a battery. Caliber number E111. Water resistant up to 100 meters.
Model #: BM7660-54E
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Product Details
Model
- BM7660-54E
Movement
- E111
- Eco-Drive
- Powered by any light source, continuously and sustainably, eliminating the need to replace watch batteries.
Dial
- Black
Case
- 40
- Silver-Tone
- Stainless Steel
Band
- Bracelet
- Stainless Steel
- Fold Over Clasp with Push Buttons
Crystal
- Sapphire Crystal
- Superior scratch resistance and hardness
Water-Resistance
- WR100/10Bar/333ft [Swimming, Showering & Snorkeling]
Additional Functions
- 3 Hand
- Date
Reviews
Perfect Evey Day Watch
This piece was the perfect addition to my collection. It’s affordable, looks luxurious and exactly as advertised. It’s going to be a daily wearable for myself, perfect for everyday wear. The black dial goes with almost anything. Four out of five.
Solid watch, one major flaw
Attractive watch overall, to my eye, but I do have some critical feedback. 1) The watch has less of a brushed look and was significantly more shiny than I gathered from the pictures. 2) This is absolute madness, but the crown has no ridges at all and isn’t shaped in a way that enables grip. Predictably, this makes it extremely slippery and challenging to set.
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