Tech that powers your every moment
Through cutting-edge technology and groundbreaking design, we continue to redefine excellence. Pushing boundaries and reshaping the future to improve upon each minute.
5X stronger. 40% lighter. Totally Super.
Comfortably lightweight
Super Titanium™ is around half the weight of stainless steel, making it extremely comfortable on the wrist.
Scratch & rust resistant
Super Titanium™ is over 5X harder than stainless steel and is resistant to scratches and corrosion.
Gentle on the skin
Application of our surface-hardening technology, DURATECT, solves against nickel and metal allergies.
Strength across the color spectrum
Our DURATECT technology doesn’t just make your watch ultra durable, the process also creates a stunning range of finishes that you can’t find anywhere else. Choose from unique colorways, like Sakura Pink, DLC Blue, Amber Yellow, and more. It’s super strength mixed with unmistakable style.
Perfecting the pursuit of protection
Over the past 55 years, Citizen has mastered the art of transforming titanium, a notoriously difficult metal, into an unmatched watch material.
First, each Super Titanium™ case is polished by our master craftsmen to a flawless mirror finish using techniques which overcome titanium’s natural softness. It’s then cleaned to remove any impurities. Once pristine, the metal undergoes our exclusive surface-hardening DURATECT treatment to fuse strength with a uniquely beautiful finish.
Beauty that lasts a lifetime
Scratches? Rust? Not on our watch. DURATECT surface-hardening technology is anti-corrosive and achieves a top-quality rating of over 1,000 HV hardness. So when other watches begin to show their years, your Super Titanium™ timepiece will stay as beautiful as the day you bought it.
DURATECT Series
Ultra-tough and ultra-light. Experience the next generation of watchmaking with our DURATECT collection. Built from Super Titanium™, to resist rust, dents, and scratches with superior comfort.
Discover More Collections
ATTESA
Combining unmatched craftsmanship and technology, ATTESA delivers a luxurious fit and finish, embodying the future of timekeeping in every detail.
ATTESA
Combining unmatched craftsmanship and technology, ATTESA delivers a luxurious fit and finish, embodying the future of timekeeping in every detail.
Promaster
Embodying the spirit of adventure in the air, on land or at sea, Promaster watches live up to the values of functionality, durability, and safety while respecting the planet it’s designed to explore.
Promaster
Embodying the spirit of adventure in the air, on land or at sea, Promaster watches live up to the values of functionality, durability, and safety while respecting the planet it’s designed to explore.
TSUYOSA
Discover ultramodern sports styling with a colorful pop of personality. Our TSUYOSA collection is crafted to seamlessly elevate your look for every occasion.
TSUYOSA
Discover ultramodern sports styling with a colorful pop of personality. Our TSUYOSA collection is crafted to seamlessly elevate your look for every occasion.