Eco-Drive
It starts with a simple, yet revolutionary concept:
A watch that never needs a battery.
NEW Spring Styles Now Available!
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MEN'S ECO-DRIVE WATCHES
CITIZEN's Men's Eco-Drive Watch Collection showcases many styles of watches for men from the classic luxury watch to the sporty outdoors watch. No matter the occasion, destination or event, your watch will never need to buy a battery -- just add light. CITIZEN'S signature
Eco-Drive technology ensures your watch is powered by any light.