Citizen Unveiled Two New Watches at Basel 2016

March 29, 2016



In the spirit of spring, we here at Citizen have embraced the new and unveiled two new watches at Basel 2016, the world’s largest watch and jewelry show, in Basel, Switzerland from March 17th – 24th. Both timepieces reflect our belief in our “Better Starts Now” philosophy. We are constantly improving and evolving to combine function, simplicity and cutting-edge style… a perfect mix for fresh beginnings this spring!

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The first watch we introduced this spring was the Citizen Eco-Drive Satellite Wave-World Time GPS. This newest addition to the Satellite Wave collection is perfect for the jet-set world traveler as well as the businessmen who are always on the go. For those fond of timeless design, but who are also concerned with establishing their unique style, this watch stands out among the rest and is a perfect addition to your collection!

The Satellite Wave-World Time GPS also offers the latest technological advances, including a perpetual calendar, daylight savings time indicator, power reserve indicator, light level indicator, and anti-reflective sapphire crystal, making it the ultimate watch for the modern businessman who appreciates organization and functionality.

The second watch we featured at Baselworld was the Citizen L Ambiluna. We’re excited for this new watch that merges elegance with uncomplicated beauty. It challenges what you would think when you hear the words “luxury watch.” This elegant product cares for the environment and favors
sustainability, just in time for Earth Day on April 22nd! This watch features Eco-Drive, a Citizen technologyEW5490-83A
that powers using any light source.

The Citizen L Ambiluna collection was inspired by the architect Sou Fujimato, a true visionary who is interested in the relationship between time and light. The beautiful glass design of this timepiece is similar to the veiled soft light that comes from a hazy pale moon. This collection evokes vitality and elegance, two qualities that make our watches and their wearers truly beautiful and timeless.

These new watches reflect the spirit and mission of Citizen as we always believe there is room for change. We were excited to share them with you and see how they help you grow this spring!

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